Turn the volume up with Americolor’s soft gel paste food coloring for frosting. Electric colors are more vibrant brighter and richer than traditional food colors. These are perfect colors for birthdays special occasions and borders. Just add a few drops at a time and work into your fondant or buttercream frosting until you achieve the color you like.

Nothing you have ever tried equals the coloring strength of these amazing colors. Imagine the coloring power of a paste in an easy-to-use gel. Soft Gel Paste is packaged in convenient squeeze bottles with a flip-top lid. By mixing and measuring using “drops” of Soft Gel Paste, you can achieve precise, easy-to-repeat colors every time.

Americolor Soft Gel Paste Food Coloring Electric Pink

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